We have been fed up with the world of today and wanted to do something about it. So, we decided to start an initiative and try to make the world a better place.
We present Crazy Enough to Change the World, the world’s first open-source creative library. All the work available there is public, and the usage is completely free of charge.
We decided to donate our time and creative services to produce creative content on relevant public topics. The budget was tight, but the will was strong. And after six months, this initiative was brought to life.
But we can’t do it alone. Running all of these campaigns is way out of our reach, that is why we need people to do it with us.
Our creative library contains series of experiments and test which are crafted in ready-to-be-aired material. Now, we invite everyone who is socially responsible to join us and support the initiative.
Organizations and individuals can customize the videos and translate them into their own language, completely free of charge. This way, we give every single person on the planet a chance to run their own campaign.
We have zero budget and limited time on our hands, and we want to change the world. How? Easy, if you’re smart enough.
Luckily, people always want to be a part of something bigger and make a difference. So, by supporting the causes they believe in, people run the campaigns instead of us. This means zero media spend.
That is why, in order to make a change, we need to reach as many people as possible. And we invite everyone crazy enough just as we are to think they can change the world.
Just go to our website and find the cause you want to support, download the work and customize it for your own purposes. You can change anything, as long as you are supporting the cause the work was made for. Finally, publish and share the content on your social media channels and invite others to do the same. The only condition – use the hashtag #CrazyEnoughToChangeTheWorld and spread the word.
We wanted to do something big. Something great. We wanted to attract big players to support us on our quest. But how to attract big companies, NBA players, Victoria’s Secret models, and movie directors to support us? And without any budget.
With no money, and armed with only our creativity and determination, we might bit off more than we could chew. But we succeeded.
Our PSA videos already reached millions of people all around the world. Popular musicians used them as their official music videos, and we even attracted global celebrities and networks.
And we had a lot of fun along the way. No harm in that.